BurningTree_Logo_Horizontal_White.png
  • About Us

  • Services

  • Markets

  • Private Label

  • Blog

  • Products

  • Contact

  • +

    Use tab to navigate through the menu items.
    • White Facebook Icon
    • White Instagram Icon
    • White LinkedIn Icon
    Indie Retailing 101: 420 is Wrapped, Now What?
    joelyatscoff
    • Apr 28
    • 2 min

    Indie Retailing 101: 420 is Wrapped, Now What?

    Looking Beyond Cannabis' High Holiday With Cannabis' highest of holidays now over what can you do to leverage upcoming, non-Cannabis...
    5 views0 comments
    Indie Retailing 101: Consumer Education to Reduce Return Rates
    joelyatscoff
    • Apr 21
    • 2 min

    Indie Retailing 101: Consumer Education to Reduce Return Rates

    An interview with Anthony Carnevale from Calyx Labs This week, Burning Tree interviewed Anthony Carnevale from Calyx Labs on the how...
    4 views0 comments
    The Full Interview with Anthony Carnevale from Calyx Labs
    joelyatscoff
    • Apr 12
    • 5 min

    The Full Interview with Anthony Carnevale from Calyx Labs

    Buried in the back of the 2021 4th quarter OCS insight report is the quality assurance section and within that, is the product complaints...
    8 views0 comments
    Indie Retailing 101: The (inexpensive) Reach of Private Label Goods
    joelyatscoff
    • Apr 12
    • 1 min

    Indie Retailing 101: The (inexpensive) Reach of Private Label Goods

    Marketing is Expensive CPC (cost-per-click) impressions for social media vary radically depending on the platform: Google Search = ~$2...
    19 views0 comments
    Indie Retailing 101: Product Kitting
    joelyatscoff
    • Apr 5
    • 1 min

    Indie Retailing 101: Product Kitting

    Retail is Retail (Even in Cannabis) Cannabis retail is subjected to the same seasonal demands and consumer psychology that exist in any...
    13 views0 comments
    Indie Retailing 101: Seasonal Product Mixes
    joelyatscoff
    • Mar 29
    • 1 min

    Indie Retailing 101: Seasonal Product Mixes

    Retail is Retail (Even in Cannabis) Cannabis retail is subjected to the same seasonal demands and consumer psychology that exist in any...
    7 views0 comments
    Indie Retailing 101: Timing Your Marketing Campaigns
    joelyatscoff
    • Mar 22
    • 1 min

    Indie Retailing 101: Timing Your Marketing Campaigns

    Retail is Retail (Even in Cannabis) Cannabis retail is subjected to the same seasonal demands and consumer psychology that exist in any...
    5 views0 comments
    Indie Retailing 101: Retail Seasonal Planning
    joelyatscoff
    • Mar 10
    • 1 min

    Indie Retailing 101: Retail Seasonal Planning

    Retail is Retail (Even in Cannabis) Cannabis retail is subjected to the same seasonal demands and consumer psychology that exist in any...
    19 views0 comments
    The Full Interview with John Kaye from Burb
    joelyatscoff
    • Mar 4
    • 12 min

    The Full Interview with John Kaye from Burb

    An icon of Canadian Cannabis retailing, Burb has leveraged their private label product collection to grow their brand authentically since...
    74 views0 comments
    Indie Retailing 101: Burb - A Private Label Success Story
    joelyatscoff
    • Mar 3
    • 2 min

    Indie Retailing 101: Burb - A Private Label Success Story

    An interview with John Kaye from Burb Last week, Burning Tree interviewed one of the founders of Canada's most highly regarded Cannabis...
    25 views0 comments
    Indie Retailing 101: How to Private Label Successfully
    joelyatscoff
    • Feb 24
    • 1 min

    Indie Retailing 101: How to Private Label Successfully

    Private labeling your own successful product line is much simpler than you might think. 1. BRAND PRODUCTS THAT SELL OR CAN DRIVE OTHER...
    25 views0 comments
    Indie Retailing 101: Sell Your Brand Before You Sell the Competition's
    joelyatscoff
    • Feb 24
    • 1 min

    Indie Retailing 101: Sell Your Brand Before You Sell the Competition's

    Private Label Quality If you buy your private label products from a reputable supplier, they should have the same or better quality than...
    15 views0 comments
    The Dopist: Is an ICONIC Cannabis Brand Possible?
    joelyatscoff
    • Feb 10
    • 1 min

    The Dopist: Is an ICONIC Cannabis Brand Possible?

    We had the recent pleasure of talking about the past, present, and future of Cannabis with Jay Rosenthal and Grayson Miller from 'The...
    3 views0 comments
    Indie Retailing 101: What is Private Label?
    joelyatscoff
    • Feb 10
    • 1 min

    Indie Retailing 101: What is Private Label?

    What are Private Label Products? Private label products are taking an existing product, like BIC lighters or rolling papers, and putting...
    10 views0 comments
    Retail Therapy
    joelyatscoff
    • Sep 16, 2021
    • 2 min

    Retail Therapy

    To design for Cannabis retail, you understand Cannabis retail. What is the best way to accomplish that in the midst of a pandemic? Stick...
    99 views0 comments
    Vanity Packaging Case Study - Interview
    joelyatscoff
    • Apr 15, 2021
    • 1 min

    Vanity Packaging Case Study - Interview

    Our vanity packaging case study with Proto3000 continues to provoke discussion about the changing landscape and important of Cannabis...
    44 views0 comments
    Vanity Packaging Process Video
    joelyatscoff
    • Apr 6, 2021
    • 1 min

    Vanity Packaging Process Video

    Want a behind the scenes look at how we took banal black and white packaging and turned it into evocative, communicative, and memorable...
    9 views0 comments
    Cannabis Packaging is Boring, Let's Make it Better.
    joelyatscoff
    • Apr 6, 2021
    • 4 min

    Cannabis Packaging is Boring, Let's Make it Better.

    Introduction: The Canadian Cannabis industry is highly regulated with marketing, distribution, and packaging all tightly controlled....
    130 views0 comments
    EditionX Rolling Tray Set
    joelyatscoff
    • Mar 29, 2021
    • 1 min

    EditionX Rolling Tray Set

    Burning Tree designed and manufactured this minimalist rolling tray set for the chic Cannabis retailer Edition. The Edition rolling tray...
    7 views0 comments
    Introducing: The Spark
    joelyatscoff
    • Mar 8, 2021
    • 1 min

    Introducing: The Spark

    We at Burning Tree are proud to introduce our bi-monthly, insider Cannabis product and packaging report: The Spark. We believe that...
    7 views0 comments
    footer_background.jpg

    (Photo Credit: Valeria Myronenko)

    Joel Yatscoff Founder & Creative Director

    647-822-7917 | joel@burningtree.co

    ​

    Curious?

    ​

    Book a 15 minute call with us to see how a custom product and packaging program can help your business grow. 

    Thanks, look forward to talking soon!